Castle Bingo Essay Example | Topics and Well Written Essays - 2000 words - 4

Castle Bingo - Essay Example The concern is on the two types of the customer that is off line based on attending clubs and on line gamers based on internet and their web sites. The findings from the research are that Castle Bingo online web site concentrates on the information based on the club information. The current location for the main club is favored mostly especially on the by the focusing groups but their experience is expected towards the current location of the sites for the new facilities. The main concern is that the offline and online castle leisure is to focus on the effective marketing research program. Clearly, there is a feeling of the focus group members that the current contract of leisure in problem. This is perceived from the work against all the sports for all the members and the promotion including the management which is mostly concerned with the targeting group. Improving the quality of the on going centers in better location would encourage the current users on the improvement on effective marketing programs though these issues would be addressed in the management teams. Most of the people urge that the council should use its funding including the tax from the councils to provide sports and other services in order to make the marketing research effective and efficiency. The decisions of the managers in Castle Bingo are based on the benefits of the company as a whole but not on the side of the individuals. Castle leisure researches interviewed a representative samples targeting 1000 people from the city using an agreed questionnaire. The studies were concerned with 10 locations for researcher where by the sample sizes were formulated: The following analysis reefers to the total sample of 1020 including the sub groups of the sample based on the location of the interview, age and sex. This usually means that concern is on the basis of justifying the analysis of at least 50 though the